23RD ANNIVERSARY GIVING CAMPAIGN
e are writing today to discuss our 23rd Annual Appeal, and the inspiring work that’s been going on at AMI during this past year.
First, we are deeply honored to announce the official designation of January 2020 as the first annual National Conscience Month. Created by our founders Leonard and Jenness Perlmutter, National Conscience Month is designed to encourage people of all ages and all walks of life to rely on our Conscience to determine what’s to be done and what’s not to be done; to consciously choose the thoughts we give attention to, the words that we speak and the actions that we take.
“I am only concerned with taking care of the present. Action expresses priorities.”
In these fast-paced times, most of us look outside of ourselves for ways to live a happier, healthier and more purposeful life. We look to Google for wise answers, or to 24-hour news or social media. With the creation of National Conscience Month, we are gently reminded to rely on ourselves—as all the answers we are looking for are already within us. When we forget to listen to our Conscience or cannot overcome our fears long enough to receive its quiet sage advice, the inevitable consequence is disharmony, pain and lost opportunities. Conversely, those who consult their Conscience regularly experience more rewarding outcomes and realize they can be happier, healthier and find greater purpose in their lives.
Initiatives like National Conscience Month are making The American Meditation Institute the creative leader in bringing Yoga Science to life. Now, January will be an entire month devoted to raising America’s level of attention to our wise inner voice that so urgently needs to be heard. Conscience Month will extend AMI’s service to a wider audience. As the centerpiece of our regional effort we will present a free showing of the film, “Peaceful Warrior,” at the Cohoes Music Hall on January 9th. Following the showing, we will host a discussion with world champion gymnast Dan Millman, the story’s author and main character, on using the Conscience as our guide.
In addition to our local efforts, AMI is now actively pursuing partnerships with individuals, corporations, educators and politicians nationwide to bring new energy to this important project. National Conscience Month has the potential to grow—one person, one corporation, one community at a time, elevating the consciousness of the nation. Classes have continued and expanded throughout 2019. The course catalog has grown to include the new, innovative course, “Yoga Science Lab.” Additionally, the Institute’s reach is now greater with classes offered at venues outside the Home Center, including a partnership with Ellis Medicine in Clifton Park, NY. In April, AMI’s founder, Leonard Perlmutter, was the keynote speaker to more than 300 physicians at Kaiser-Permanente’s biennial wellness conference in Rancho Mirage, CA. Later this month, AMI will hold its 11th Annual Heart and Science of Yoga® physician’s conference at the Cranwell Resort in Lenox, MA. More than 500 physicians and healthcare providers have received training at this annual conference. This year, we are presenting two highly influential speakers: Robert Schneider MD and Sat Bir Singh Khalsa PhD, both nationally known, ground-breaking researchers in Yoga Science.
Of course, all these efforts would not be possible without the continued hard work and dedication of AMI’s founders Leonard and Jenness Perlmutter—and the support of students and donors like you.
As we embark on our 23rd Annual Appeal, we urge you to check in with your Conscience and give meaningful financial support to the American Meditation Institute’s important endeavors. Our mission is to spread understanding, acceptance, civility, kindness, compassion, security, health, happiness, love and peace—what we all need, yet too often forget to share with the world. Please give generously to help this year’s annual appeal reach our goal of $85,000—and, following the wisdom of Jiminy Cricket, “Let Your Conscience Be Your Guide!”
Thank you for your support.
Anthony Santilli MD, Chairman
Teri Mayor (Saraswati), Co-Chair
The American Meditation Institute’s 23rd Annual Giving Campaign